Whole Life Marketing is a team of strategic brand and digital marketing experts in integrative wellness, complementary and alternative medicine (CAM), mindful consciousness, and the environment, offering innovative marketing services which support overall peace and well being for humanity, our environment and the eco-system which holds us all together.
We enthusiastically support spiritual, yoga and meditation awareness organizations and studios which consciously expand mind, body and spirit to support global spiritual evolution.
Humanity is inter-connected with our environment; mindful awareness of how our daily decisions impact our environment locally, nationally and globally is necessary to initiate personal change. We eagerly support green and eco-friendly businesses in spreading a wider net of awareness about their cause or initiative to support healing our planet.
Jennifer is devoted to maintaining a balanced and healthy lifestyle. It is through her self-healing and ongoing journey that she found herself compelled to share with others alternatives to Western medicine, and modalities to build self awareness and “Wholeness”. Through her healing journey, Jennifer has uncovered her life’s purpose to utilize her existing business and marketing skills to enlighten individuals to complimentary, alternative and holistic medicine as well as their inherent healing power to create true health through becoming “Whole”.
Her mission is to mindfully expand consciousness and create a healthier world by empowering natural health practitioners with the skills to promote complementary and alternative health modalities.
Prior to founding Whole Life Marketing, Jennifer had a successful fifteen year career in commercial real estate development raising millions in investor equity for development projects; was a marketing executive responsible for marketing of a $250 million division of a Big 4 Certified Public Accounting firm and was the Vice President of sales for an international financial document services company selling millions in services to corporate executives, investment bankers and corporate attorneys. In these roles, Jennifer developed and refined a valuable skill set to assist organizations in increasing sales and successfully market in highly competitive environments.
Since 2002, Cregan Athena has managed and executed online marketing strategies for an extremely wide range of businesses, including enterprise-level non-profits, e-commerce, universities and healthcare entrepreneurs, and independent artists and musicians. Her internet career began in website design, with her own musical band, until 2006, when she discovered the art of SEO (Search Engine Optimization). Cregan is a natural blend of Scientist/Artist, and the ever-changing, creativity-demanding world of SEO is the perfect match.
After training in the basics at a small firm in Asheville, North Carolina, Cregan launched her own SEO company, focusing primarily on helping small business owners understand, develop and succeed with their online presence. She then moved to Santa Monica, California, and worked as Senior SEO Manager of The Search Agency for three years, where she led innovative strategy and techniques for website overhauls on high-level international brands, resulting in triple-digit gains. She also directly helped develop and define the agency’s proprietary SEO reporting systems, and achieved advanced certification in Google Analytics through MarketMotive. Cregan has worked with Whole Life Marketing as the SEO Director since 2011.
A Marketing Executive with 7+ years of experience in ROI driven performance, specializing in Search Engine Marketing (SEM), Display Media, Mobile Marketing, Landing Page Optimzation/Testing, and Social Media Marketing. Recognized for strategic understanding of the marketing with a very extensive and broad range of knowledge of various brands, verticals, and business models including retail, real estate, wellbeing, lead generation, and e-commerce.
Has worked with companies such as The Mens Wearhouse, RE/MAX, Electrolux, Playstation, HTC, and American Botanical Pharmacy increase sales up to 1000% and revenue up to 1500%, growing each business exponentially and being recognized as a thought leader in the digital space.
Sophia has over 15 years experience in Direct Marketing. She worked from both client and agency sides at various industries including Retail (Victoria’s Secret, Lamps Plus), Hospitality (Fairmont, Starwood Vacation Ownership), Financial and Insurance Services (Torchmark Corporation). In the last couple of years, she has focused on holistic lifestyle industry, recently consulting for a body, mind and spirit retreat organization (Optimum Healthy Institute) and consulting clients at Whole Life Marketing.
Sophia has a Master Degree in Integrated Marketing Communications with focus on Direct, Database and E-Commerce Marketing from Northwestern university in Chicago.
She has extensive experience is developing and implementing Integrated Marketing Communication Strategies across all the channels: email, direct mail, onsite, contact enter, website to insure consistent messages are communicated at every customer touch point.
She has strong skills in using database for segmentation and targeted marketing. Segment customer by their Life Time Value, purchase behavior and demographic information. Then create relevant and targeted communication messages to increase response rate, customer engagement and nurturing customers.
She has good knowledge in current ESP tools: Marketo, Infusion Soft to send personalized, automated and integrated messages through different channels: email and direct mail to increase customer engagement.
Clark Nesselrodt is an entrepreneur, marketer and public relations specialist who at age 23 advanced from Madison Avenue to his own independent PR shop. His work has influenced a long list of clients and partners ranging from international corporations and celebrities to iconic brands and startups.
After transforming his life by losing 65 pounds and becoming a father, he turned his attention to supporting natural products and initiatives that improve the lives of consumers and fellow parents. Clark founded the consumer products division at renowned NYC hospitality agency, Bullfrog & Baum, and previously served as VP of Consumer Marketing at MSLGroup, the flagship PR brand of Publicis. His past clients and partners include JELL-O, Pop-Tarts, Outback Steakhouse, Hasbro Toys, Evian, FoodShouldTasteGood, CeeLo Green, Melissa Etheridge Discovery Channel and Mario Batali.